Welcoming Modelo Especial: Mexican authenticity arrives in Morocco

Bourchanin is pleased to announce the introduction of Modelo Especial into its selection of international brands. First brewed in 1925 in Mexico City, this globally celebrated beer has earned its reputation through its distinctive character and refined balance.

Known for its golden clarity and lager pilsner profile, Modelo Especial offers a subtle interplay of smooth malt, fresh hop notes and delicate aromas reminiscent of honey and fine herbs — a reflection of nearly a century of brewing expertise.

The arrival of Modelo Especial in Morocco aligns with our ongoing commitment to offering a curated portfolio of global brands distinguished by their quality, authenticity and relevance in today’s market.